Target Audience

As my film is a horror/thriller it would be appropriate for me to aim my trailer at a audience which are interested/enjoy/drawn in by thriller or horror films. I want my trailer to appeal to ages above 15/16 as i think that this age range is best matched for my genre. My film being based on a teenage girl who is at a school/college will be what audience members aged from 15-21 will be able to relate with as most people this age will still be in education. The older members of my target audience 25-40 will be able to relate to the parent figures in the film making it engaging for them.